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  • Writer's pictureKatie Bauer

Virtual Assistant Tip: How to Focus on Growth and Billable Hours

As Virtual Assistants, we market the importance of outsourcing tasks that take the focus away from value-add and revenue generating activities. We suggest that a better business solution is to hire a virtual assistant to complete those tasks! We enable our clients to commit themselves to working on the business and not in it. Well, the same concept applies to virtual assistant business owners!

In order to build and grow your virtual assistant business, there are several key areas you must focus on. I’ll name three big ones that have been critical to the success of my business. One: Building relationships with your network to earn business and referrals. Two: Building trust and reliability with your existing clients through customer service, quality and follow through. Three: Connecting and developing your business and personal brand with your target market. As my business has grown, the time it takes to focus on developing these three areas has increased. There are only so many hours in the day!

When you start a virtual assistant business, before you can focus on building your network, developing relationships, finding clients and marketing, you need to establish your business administrative and marketing systems and processes. Those systems and processes will require documents and templates. Creating business documents and templates takes time. The time you dedicate to this task could be better spent focusing on growing your business! Well, I have good news! There are many virtual assistants who have already developed best practices, documents and resources that you can take advantage of! If you are starting a virtual assistant business and want to spend more time focused on growing your business and billable hours, I wrote a guide on the practical steps you need to take to get your business up and running. I also offer packages with core sets of virtual assistant startup documents and forms you will need to run your business. I strongly believe you don’t want to overwhelm yourself with lists and forms you need to keep up with. Focus on what is essential and reasonable. I hope you find something that works for you!


Katie Bauer started Effective Virtual Assistance, LLC, in 2008. Based out of Northern Virginia, Effective Virtual Assistance, LLC partners with small businesses locally and nationally to give business owners the time they need to focus on core business and revenue generating activities. With a firm belief that when a client is successful, that reflects on her success, Katie’s goal is to go above and beyond with each and every client task and project.

Over the years Katie has been contacted by aspiring VAs through clients or directly via her website, asking for insight and advice. She realized writing a short eBook to share her experience along with offering some of the documents and tools could benefit other Virtual Assistants. Visit her Etsy shop to find these great resources.




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